Joshua Matza (left) and
Raanan Gissin
Photo
by Tim Boxer |
ISRAEL
BONDS
Sharon Devises
Buddy System
To Help Troops Concentrate
By
Tim Boxer
 HEN
a platoon of Israeli soldiers runs into enemy fire, each one wants
to turn his head and make sure that his buddies are in close
support behind him.
“But if you turn your
head,” says Raanan Gissin, Prime Minister Ariel Sharon’s
official spokesperson, “you lose concentration and the enemy has
a chance to hit you.”
Speaking at an Israel
Bonds real estate luncheon in New York, Gissin told how Sharon
developed a strategy to assist troops under fire.
Every five or ten yards
every man taps the helmet of the man in front. That way each knows
that his buddies are behind him. They can proceed straight ahead
without turning their heads away from the source of fire.
Jonathan R. Serko (l-r), Roy L. Appel,
Raanan Gissin, and Simon Ziff
Photo
by Steve Friedman |
The luncheon raised $4.2
million in Israel Bond sales.
Israel Bonds president Joshua
Matza paid tribute to Jonathan R. Serko, executive
director at Cushman & Wakefield; Roy L. Appel, senior
vice president at CB Richard Ellis, and Simon Ziff,
president of the Ackman-Ziff Real Estate Group. |
